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Moderate Facebook and Instagram comments

A comment on your post is a sale or a complaint waiting for an answer. Instead of living inside Meta’s app, it lands in your Inbox as one more conversation.

  1. Open the comment’s conversation. It arrives on the “Facebook (comments)” or “Instagram (comments)” channel with a context strip: Open post takes you to the original post.

  2. Reply. What you write is published as a public reply to the comment. On Facebook you can toggle Reply privately to answer by direct message — ideal for asking for details or closing the sale without an audience.

  3. Moderate if needed. On the customer’s comment you have Hide (it stops being visible to the public; the author and their friends still see it and Meta doesn’t notify them), Like (Facebook only) and Delete.